No. 04
in skincare
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How it works.
82% would recommend
Why we ranked it No. 4 in skincare
Sample
56 redditors with explicit opinion · 46 positive · 9 negative · 1 neutral
Score
0.825 — formula: 0.75 × % positive + 0.25 × pos/neg ratio
Confidence95% CI: 70–90% · the true approval rate falls in this range with 95% statistical confidence
Verdict
Holy Grail — ≥80% positive across ≥20 redditors. Top tier.
Sources
r/AsianBeauty, r/KoreanBeauty, r/tretinoin, r/SkincareAddiction, r/40PlusSkinCare + 2 more
Haruharu · skincare
Holy Grail
Wonder Black Rice Serum
r/AsianBeautyr/KoreanBeautyr/tretinoinr/SkincareAddictionr/40PlusSkinCarer/IndianSkincareAddicts
TL;DR — Reddit consensus
Hydrating black rice toner/essence that layers beautifully without feeling heavy. Some find it watery or pricey, and authenticity issues reported on Amazon.
What redditors love
+
Most hydrating toner without heaviness or residue
“Most hydrating toner I've ever used”
u/Intelligent_Line7212 · r/IndianSkincareAddicts →
+
Long-lasting hydration that keeps skin plump
“this is beautiful. long-last”
u/softhorns · r/AsianBeauty →
+
Thicker consistency serves dry skin better than lighter toners
“the thicker HaruHaru toner is really serving my skin better”
u/Sweet--Olive · r/AsianBeauty →
+
Brand consistently delivers across multiple products in routine
“Haruharu is slowly creeping in my routine product by product! Love everything by this br”
u/lifeof_louisewalton · r/KoreanBeauty →
What they don’t
−
Amazon storefront now sells watery inauthentic versions
“The one I got thru Amazon (the Haruharu store front) was much more water'y if that makes sense. Not as soothing and sof”
u/Ina99GoBoy · r/AsianBeauty →
−
Probiotics essence version caused severe irritation
“the Haru Haru Wonder Probiotics Barrier Essence irritated my skin so so so much”
u/cowrunamuck · r/KoreanBeauty →
−
Price point higher than comparable hydrating toners
“Too pricey tho”
u/Intelligent_Line7212 · r/IndianSkincareAddicts →
−
Some find texture too watery with minimal effect
“it just felt like water to me”
u/Intelligent_Line7212 · r/IndianSkincareAddicts →
COMPARE WITH
Cheaper alternative
COSRX
Advanced Snail 92 All In One Cream
→
Premium pick
Torriden
dive in serum
→
Direct quotes
What 56 redditors actually said.
Top 6 by confidence shown — expand below for the rest. Click any to open the original on Reddit.
C
u/CommunicationIcy7757
·
r/KoreanBeauty
Skin 1004 hya-cica spf, haruharu unscented toner, numbuzin no 3 serum. Regularly repurchase so I never run out.
P
u/Pretend-Complex6816
·
r/AsianBeauty
How to decide??? I love this problem. I became obsessed with Haru Haru Wonder Black Rice Probiotics Barrier Essence as a milky toner, used it down to the last drop. My
S
u/Select_Friendship_22
·
r/AsianBeauty
Not at all , it totally did products imo I ended up using haruharu on my body , never repurchased . I hate that film on my skin , couldn’t use it
A
u/AnyNecessary3732
·
r/AsianBeauty
er K brands like Tirtir and Lanage, but I haven't yet. I'm too in love with the Haruharu.
S
u/Sufficient-Pen596
·
r/AsianBeauty
have extremely extremely sensitive skin, EVERYTHING breaks me out. I tried the haruharu black rice toner (yes, fragrance free) but it still broke me out. Other product
E
u/Ehloanna
·
r/AsianBeauty
I will die before I give up my haruharu black rice probiotic barrier essence. Literally one of the nicest things I've e
Show all 56 mentions ↓
"May i ask what website you use to order your toners :)? I love the haruharu one but i def want to try the zipiderm one now! I just so happen to be on empty"
View thread →
"- Haruharu wonder toner (on my 9th jumbo bottle)
- Haruharu airy fit sunscreen (more on the moisurizing side)
- Beauty of joseon aqua sunsc"
View thread →
"I’m sad to say the Haru Haru Wonder Probiotics Barrier Essence irritated my skin so so so much. I read all the bad r"
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"Zeroid Intensive Cream, CosRx Propolis Synergy Toner, Haruharu 5.5 cleansing gel and Erborian CC Correct! I have acne + rosacea and these prod"
View thread →
"Haruharu is slowly creeping in my routine product by product! Love everything by this br"
View thread →
"I second haruharu- I bought it maybe a month ago on advice from this sub, and it is truly great."
View thread →
"The haruharu black rice sensitive line…god tier. The skincare I like are just breakfast ingr"
View thread →
"entella Toner-unscented*- this product is superb for calming irritated skin.
*HaruHaru Probiotics Barrier Essence*- this product is beyond compare, in my opinion. I c"
View thread →
"t know about HG but routinely been using and repurchasing these: BOJ sunscreen, Haruharu Triple AHAs cleansing gel, Cos De Baha snail mucin (in a big pump), Abib overni"
View thread →
"BEWARE Haruharu Amazon shop now sells inauthentic products I have purchased from the Haruharu A"
View thread →
"ot have sensitive skin, it just felt like water to me
- **3/10**
---
### 8. Haru Haru Wonder Black Rice Toner:
- Most hydrating toner I've ever used
- Too pricey tho
- **8/10**
-"
View thread →
"Can't believe that HaruHaru is only on 15, but whatever, this is an amazing analysis. Well done! 👏"
View thread →
"still love it. I will probably return to it in summer. But for now, the thicker HaruHaru toner is really serving my skin better."
View thread →
"Have you tried HaruHaru (yellow tube)? That is my favourite for a semi-matter natural finish."
View thread →
"made me laugh haha
I have oily skin, combo in the winter.. I’ve been using the HaruHaru sunscreen (the yellow one) and I like it! I used to use the Etude House Sunpris"
View thread →
"consumption & the same ingredients.
My last haul i bought 9 bottles of the HaruHaru black rice airyfit sunscreen at last years BF sales. This should last me til th"
View thread →
"th ‘enough’. i also enjoy the cosrx salicylic acid cleanser.
💧 water toner ; **haruharu black rice hyaluronic acid essence toner** - 9/10
this is beautiful. long-last"
View thread →
"ble. I know BoJ is a good intro brand but check out Shiseido, Numbazin, Purito, haruharu, Scinic, Round Lab, Shingmulnara, Isntree, Canmake…so many more. I still love &"
View thread →
"HaruHaru Black Rice Probiotics Barrier Essence!"
View thread →
"sensitive skin and this has never broken me out unlike others I have tried like haruharu and skin1004 cleansing oils. Emulsifies really nicely and feels so elegant.
I"
View thread →
"Toner and serum. Hada labo: Anti-Age serum. Beauty of joseon: niacinamid serum.
Haruharu: Black rice barrier essence - miracle when my skin is irritated)
Started 2 yea"
View thread →
"BOJ and Haruharu are my faves. Mixsoon is good too."
View thread →
"haruharu black rice cleansing gel (unscented). i have backups of this and i have repurch"
View thread →
"I will always stan HaruHaru, every single product I have used from this brand has been a medium to stellar"
View thread →
"my skin burns a little bit with both the BOJ and the skin1004 centella, but the haruharu moisture airyfit only ever feels nourishing and comfy! The only problem is that"
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"Haruharu has been getting me through my tretionoin dryness"
View thread →
"ng to find a picture where I had them all together, but can’t find it), I’d say haruharu essence and manyo panthetoin essence are my personal faves (I’m 36, have dry/no"
View thread →
"haruharu essence is a no brainer. i liked the keana rice masks too. it gently exfoliates"
View thread →
"k and both are good. I like that they’re thick and play nice around the eyes.
Haruharu rice cleanser: nice and gentle without being stripping. Love the balanced pH."
View thread →
"ent.
I'm disappointed I don't see iunik centella calming sunscreen. Iunik and haru haru wonder are my two favorite sunscreen brands."
View thread →
"Haruharu black rice toner. TOCOBO sunscreen. I’ve started buying this in multiples becau"
View thread →
"ell with layering. The one that resisted pilling and layering better for me was Haru Haru Wonder Airyfit. I ordered another tube. The only issue that I had was that the pump is"
View thread →
"- Kose softymo cleansing oil, any mild Korean cleanser (current favorite is the Haruharu black rice), occlude eyelids with Vaseline, tret, Aveeno baby eczema therapy cr"
View thread →
"as good as the Korean version, I’ve tried both. The one I got thru Amazon (the Haruharu store front) was much more water’y if that makes sense. Not as soothing and sof"
View thread →
"Honestly, Korean skincare (specifically Skin1004 and HaruHaru are a few of my favs) products have been what I have replaced all of my TO prod"
View thread →
"Just personal preference really. I like both. The haruharu one is a little thicker which I love"
View thread →
"d routine with layers. Get the Aestura Atobarrier 365 cream mist and cream plus HaruHaru Black Rice Essence. Layer them and I promise you’ll be good to go.
Also, are"
View thread →
"it's not as good as axis-y even many many hours later.
Ones such as Skin Aqua, Haruharu and BOJ aqua fresh always looked well at first, but throughout the day I'd be o"
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"Haru haru wonder airyfit spf. I’ve used it for awhile. I buy in batches. I have oily skin. For my"
View thread →
"hing BoJ. For som reason every product of theirs I tried just broke me out. The Haruharu probiotics essence toner, I’m from rice toner and innisfree cleansers. I love i"
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"+1 for Haruharu"
View thread →
"a boost of hydration and glow. Would you suggest the I'm From Rice toner or the HaruHaru black rice hyaluronic toner?"
View thread →
"Omi Sun Bears. Both are Matte and good under make up. If I want not too matte, haruharu/Laneige/Dr Althea."
View thread →
"moisturising for me. I think it didn't do much for me either.
Patch test the haruharu barrier essence too! I currently use it after the haruharu toner."
View thread →
"e I swear my face was brighter in the morning lol!...as well as anything from **HaruHaru**. Current rice products that I have been enjoying are several things from **Mi"
View thread →
"Haruharu Black Rice spf is a natural finish too! Just have to not mind the initial scent"
View thread →
"Haruharu Black Rice Probiotics Barrier Essence- it’s really hydrating and leaves my skin"
View thread →
"ean version. I buy it on YesStyle. But it has a dewy finish. For a satin finish Haru Haru Wonder Black Rice sunscreen."
View thread →
Threads tracked
The conversations we're watching.
Read also
Reddit deep-dives that mention this product.
Adjacent
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Lightweight Korean sunscreen that feels like nothing on skin—no white cast, applies clear in seconds.
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03
Haruharu
Wonder
Korean skincare line with standout hydrating toners and essences that layer beautifully under makeup.
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